Rebuy, the German recommerce platform, achieved a impressive turnover of 216 million euros last year, marking its fifth consecutive year of profitability. Over 10 million products were given a second life through the platform.
This Berlin-based marketplace specializes in refurbished consumer electronics and other secondhand items like books. Operating in several European countries, including Germany, Austria, and the UK, Rebuy has become a popular destination for thrifty shoppers and eco-conscious consumers alike.
Growth Against the Odds
Despite a decline in overall ecommerce activity in Germany, Rebuy managed to surpass the 200 million euro sales mark in 2023, showcasing its resilience and growth potential. While online sales in the country dropped by 11.8 percent last year, Rebuy continued to flourish.
Over 500,000 consumer electronics items were sold on Rebuy’s platform.
With a total of 10 million items sold, including over 500,000 consumer electronics, Rebuy has made a significant impact in the refurbished goods market. In particular, the company managed to refurbish 300,000 devices, with 215,000 of them being smartphones.
Embracing Savings and Sustainability
CEO Philipp Gattner highlighted the dual benefits of Rebuy’s products: saving money and promoting sustainability. By giving devices a second life, Rebuy not only helps consumers’ wallets but also the environment. In 2023 alone, the platform recycled over 200 tons of electronic resources and saved an impressive nine billion liters of water.
Over 200 tons of electronic resources were recycled through Rebuy in 2023.
Aside from electronics, second-hand media like books and games are also gaining popularity on Rebuy. In the past year, approximately nine million used books found new homes through the platform, further solidifying Rebuy’s position as a leader in recommerce.
