BBVA is making a big impact with its Global Financial Literacy Plan, launching during European Money Week and Global Money Week. This plan aligns with the European Commission and OECD’s financial literacy framework for adults and adds to BBVA’s dedication to promoting financial inclusion and health, in line with the global commitment promoted by the United Nations.
Financial education: a key tool for BBVA’s strategic priorities
BBVA recognizes the power of financial education in improving people’s financial health and contributing to a more sustainable economy, both of which are strategic priorities for the bank. BBVA Chair Carlos Torres Vila emphasizes the essential nature of financial education for promoting sustainable and inclusive growth.
The plan is integrated within BBVA’s Community Commitment 2021-2025 and focuses on three key areas:
- Financial education for society
This involves driving the development of financial education programs to provide beneficiaries with financial skills, digital financial skills, and empowerment for specific groups and society at large.
- Financial education to support business
This includes offering specific training activities for customers to promote responsible financial inclusion and sustainable behavior, such as helping them align their financial decisions with environmental and social preferences.
- Financial education to foster collaboration
This involves promoting the importance of financial education and cooperation between organizations, developing cross-cutting projects within BBVA, and disseminating financial education.
BBVA’s commitment to financial education is not new. Since 2008, the bank has been offering financial knowledge and skills training programs and has invested more than 94 million euros in financial education programs around the world.