Shopify Pricing Plans and Fees (2024 Update!)

Buck Journey Team
By Buck Journey Team - TEAM

Shopify Pricing

Shopify’s pricing structure is one of the most competitive in the ecommerce space. The platform offers a range of plans for merchants to choose from, starting from as little as $5 per month for the Starter plan, up to $2,000+ per month for the Shopify Plus plan. With hundreds of ecommerce platforms available, Shopify stands out as the best option today.

Additionally, Shopify has expanded its offerings by introducing a credit card processing solution for merchants in July 2023.

Shopify Pricing Breakdown

If you’re thinking of starting an ecommerce store or looking to migrate to a more robust platform, Shopify is highly recommended. The platform offers everything you need to get started, from a website builder to payment solutions.

Shopify Pricing Plans – A Quick Summary

Shopify is equipped with a range of pricing plans designed to cater to businesses of different growth stages. The Starter, Basic, Shopify, and Advanced plans all come with a range of features at varying costs.

Pro tip:

Shopify also currently offers a three-day free trial, as well as the first month’s subscription for just $1, allowing you full access to all features. This allows you to explore everything the platform has to offer. To learn more, check out our detailed Shopify review!

Note: Shopify recently revised its prices, but granted users the option to lock in the previous annual plan prices before the changes took effect in 2023.

Shopify Pricing Plans – Detailed Overview

Shopify Starter Plan – $5/month

Shopify’s Starter plan provides users with a rich set of features at an affordable cost. It offers access to a website builder, store builder, and blog, and an unlimited number of product listings. It is ideal for users who are primarily focused on sales through social media and other channels, with the ability to create single product links for sharing on social media or through messaging platforms.

The plan also provides access to sales analytics and reports to monitor business performance and manage inventory. However, it does come with a 5% transaction fee on sales.

Basic Shopify Plan – $39/month

Shopify’s Basic plan provides a robust set of features suitable for small businesses looking to grow their online presence. It includes features such as abandoned cart recovery, shipping discounts, and free SSL certificates. Users can build unlimited product pages and access 24/7 customer support. This plan also offers competitive credit card processing rates and a 2% transaction fee on sales.

Shopify Plan – $105/month

The standard Shopify plan offers advanced features and capabilities suitable for growing businesses without breaking the bank. It includes professional reporting tools, ecommerce store automations, and discounts on shipping. This plan is ideal for businesses generating around $4,000 or more in monthly revenue. It also provides better credit card processing rates and 1% transaction processing fees.

Shopify Advanced Plan – $399/month

The Advanced plan is designed for businesses looking to expand significantly and offers advanced features and scalability. It includes an advanced report builder, customer segmentation tools, and shipping discounts. This plan is suitable for businesses generating a substantial online presence and around $150,000 or more in monthly revenue. It also provides reduced credit card processing rates and 0.5% transaction processing fees.

Shopify Plus Plan – $2,000/month

The Shopify Plus plan is an enterprise-level tier best suited for large-scale businesses requiring advanced features tailored to high-volume merchants. It includes extensive customization and automation capabilities, enhanced security, and dedicated support. This plan is suitable for large businesses with significant online sales and multiple selling channels. The plan is customizable and offers access to a range of modular commerce components, from payments to checkout and storefront capabilities. It also includes access to the Shopify API for enhanced customization and integration capabilities.

Why You Can Trust Our Shopify Pricing Analysis

At Ecommerce-Platforms, we have over 15 years of experience in helping businesses grow in the ecommerce space. Our analysis factors in a range of key components, from plan features and customer support to pricing structure and transaction costs, to provide readers with an informed understanding of Shopify’s available plans and their value.

If you’re looking to grow your business or migrate to a more robust platform, we offer a full suite of ecommerce services, from online store setup to growth consultancy. Contact us today to set up a consultation!

Shopify Pricing: Monthly vs Annual Plans

Shopify offers a discount of 25% on all plans with the option to opt for an annual subscription, providing cost savings for users. Annual plans provide a cost-effective way to access Shopify’s range of features and capabilities for growing businesses.

Does Shopify Offer Free Plans?

One of Shopify’s unique offerings is a three-day free trial, as well as the option to extend the trial for 30 days for just $1. This allows users to explore Shopify’s features and benefits before committing to a paid plan. However, Shopify does not offer a free plan.

Hidden Fees and Billing Cycles – What About Additional Shopify Costs?

In addition to the base pricing of Shopify’s plans, users should consider additional costs associated with website development, marketing, tax calculation, and payment processing. These additional costs are essential for building and growing an online store on the Shopify platform.

Shopify Pricing vs The Competition

Wix vs. Shopify – Pricing Comparison

Wix offers a competitive pricing structure, with lower-cost plans ideal for smaller businesses getting started. However, the ability to scale and access advanced features is limited compared to Shopify’s offerings. Shopify’s transaction fee structure and scalability make it a preferred choice for growing businesses.

Shopify Wix
Free Trial Yes Yes
Free Plan No Yes
Paid Plans (Monthly) $5 – $399 $16 – $159
Free Domain No With Annual Plans
Transaction Fees 0 – 2% 0

BigCommerce vs. Shopify – Pricing Comparison

BigCommerce offers comprehensive ecommerce solutions but comes with limitations in terms of pricing and scalability, particularly for high-volume merchants. Shopify’s pricing structures and transaction fees make it a preferred choice for businesses looking to grow and expand rapidly.

Shopify BigCommerce
Free Trial Yes Yes
Free Plan No No
Paid Plans (Monthly) $5 – $399 $39 – $399
Free Domain No No
Transaction Fees 0 – 2% 0

Our Verdict

Shopify is a leading ecommerce platform equipped with a range of pricing plans designed to cater to businesses of all sizes and growth stages. Its competitive pricing, feature-rich plans, and scalability make it the ideal choice for merchants looking to build and grow their online presence.

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